SALES EXECUTIVE Location: Swindon, Wiltshire Salary: £20,000 - £25,000 Basic | £40,000 - £50,000 OTE + Company Car + Benefits OVERVIEW An established automotive retailer is seeking a motivated and customer-focused Sales Executive to join its successful sales team in Swindon. This is an excellent opportunity for a driven individual to build a long-term career in automotive sales, working with a strong product range and a busy, high-quality enquiry stream. The successful candidate will be responsible for guiding customers through the full vehicle purchasing journey while delivering outstanding customer service and achieving sales targets. KEY RESPONSIBILITIES • Manage inbound and outbound sales enquiries across showroom, telephone and digital channels. • Qualify customer needs and recommend suitable new and used vehicle options. • Conduct vehicle presentations and arrange test drives. • Guide customers through the full sales process from enquiry to handover. • Maximise finance, insurance and value-added product opportunities in line with compliance standards. • Build strong long-term customer relationships to encourage repeat business and referrals. • Maintain accurate records of all customer interactions using dealership systems. • Achieve individual sales targets and contribute to team performance goals. • Follow up all leads promptly to maximise conversion rates. • Deliver a high level of customer satisfaction throughout the sales process. CANDIDATE PROFILE • Previous experience in a sales role, ideally within automotive retail. • Strong communication and relationship-building skills. • Target-driven with a proven ability to meet and exceed objectives. • Professional, enthusiastic and customer-focused approach. • Comfortable working in a fast-paced retail environment. • Strong organisational and time management skills. • Full UK Driving Licence. DESIRABLE EXPERIENCE • Previous experience as a Vehicle Sales Executive. • Franchised dealership experience. • Knowledge of automotive finance and insurance products. • Proven track record of achieving sales and customer satisfaction targets. KEY PERFORMANCE INDICATORS • New and used vehicle sales volume. • Finance and insurance penetration. • Customer satisfaction scores. • Conversion rates from enquiry to sale. • Add-on product performance. • Customer retention and referrals. PERSONAL ATTRIBUTES • Driven and motivated. • Positive and enthusiastic. • Strong communicator. • Resilient and target-focused. • Professional and presentable. • Team player with a proactive attitude. • Committed to delivering excellent customer experiences